Archive for April 1st, 2013

After a few months of moving inventory, customers give you valuable feedback

tru-spec soft shell jacketsNow that Spring is almost upon us here in the Pennsylvania area, it’s almost time to ditch your heavy winter coats and bring out your lighter weight jackets.   Last Fall we were part of the Tru-Spec soft shell jacket promo and this was our first dive into moving outwear that was not Woolrich Elite Series Tactical or Eotac style.   The Tru-Spec product line really gives us a good foot in the door for competing for customers that where the 5.11 tactical product line.  The Tru Spec shirts and pants are similar in style to the poly cotton rip stop designs that have been around for several years.  It seems that most of our Law Enforcement customers prefer this material due to it being easier to keep from being wrinkled.

The soft shell promo helped us fill a whole in our inventory and get a jacket on the market that many of our customers were already wearing.  It’s nice to see people walk in the door that know the Tru-Spec product line and the Tru-Spec soft shell jackets are very cool looking jackets.   The Coyote Brown is a nice eye catching but very tactical looking jacket.   In rainy weather this does give you a very lightweight yet breathable jacket that will keep you dry and is not long and flappy like many rain coats.   These are available in Multicam as well as Olive, Black and Navy.

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