Original Swat at the Atlantic City Police and Security Expo
We will once again be attending the Atlantic City Police and Security Expo for Original Swat Footwear. We have been very happy to attend this shows because as a vendor, it’s a great way to learn about the product and understand what people are looking for. When we first started carrying the Original Swat footwear, it wasn’t because we knew they were the best it was because we need to carry a footwear line to diversify our product line and the first thing that jumped out at us is the boots were not all that expensive. From a dealer standpoint we didn’t want to start off with footwear that cost us $250 a boot that sold for $300 and then find out nobody wanted it.
Well, we made a great decision and we have had very few complaints for the footwear and out of the hundreds we sold only 3 have come back with issues. We did notice that Original Swat Boots gave us a broad selection of footwear that covered everything from the new Athletic Chase Low footwear and the Classic 9″ boots that can be had in a lace up or the 1152 side zip boots. There are composite toe and composite shank boots and there is no need for steel toe anymore. The Waterproof tactical boots have been a big win for our customers that work in the EMS.
